J.W. Kelly & Co. is a revival of one of Chattanooga’s most storied whiskey legacies—where heritage, craftsmanship, and character come together in every bottle. Founded on the pioneering vision of J.W. Kelly in the late 19th century, the company helped define an era of American whiskey with a commitment to quality that reached far beyond the South.
Today, that legacy is reborn in the heart of Chattanooga, Tennessee. Honoring time-tested methods while embracing a modern spirit, J.W. Kelly & Co. produces distinctive whiskeys that reflect both tradition and place. From carefully selected grains to patient aging and thoughtful blending, every step is guided by a dedication to excellence.
More than a whiskey, J.W. Kelly & Co. is a continuation of a bold idea—that great spirits tell a story. And ours begins in Chattanooga, shaped by history, and crafted for those who appreciate authenticity in every pour.
J.W. Kelly was a true innovator in American whiskey, shaping a legacy built on craftsmanship and vision. After making his home in Chattanooga, Tennessee in 1866, Kelly set out to redefine what great whiskey could be—creating some of the finest spirits of his time.
Blending old-world pot distillation techniques with a distinctive mash bill of corn, malted rye, and barley, Kelly developed the signature character behind Old Milford. Carefully aged across five-, six-, and eight-year barrels, his whiskey delivered a richness and balance that set it apart.
Kelly’s commitment to quality quickly earned global recognition, establishing his brand as a benchmark for excellence from the American South to markets around the world.
Kelly founded Deep Springs Distillery in Chattanooga post-Civil War, laying the foundation for a far-reaching and influential enterprise. What began in whiskey quickly grew into a diverse portfolio, including tobacco, domestic and international wine and spirits imports, and extensive real estate ventures spanning multiple states.
Check out our new Shop!
• 100% chino cotton twill
• Green Camo color is 35% chino cotton twill, 65% polyester
• Unstructured, 6-panel, low-profile
• 6 embroidered eyelets
• 3 ⅛” (7.6 cm) crown
• Adjustable strap with antique buckle
• Blank product sourced from Vietnam or Bangladesh
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
• 100% cotton
• Sport Grey is 90% cotton, 10% polyester
• Ash Grey is 99% cotton, 1% polyester
• Heather colors are 50% cotton, 50% polyester
• Fabric weight: 5.0–5.3 oz/yd² (170-180 g/m²)
• Open-end yarn
• Tubular fabric
• Taped neck and shoulders
• Double seam at sleeves and bottom hem
• Blank product sourced from Honduras, Nicaragua, Haiti, Dominican Republic, Bangladesh, Mexico
Disclaimers:
• Due to the fabric properties, the White color variant may appear off-white rather than bright white.
• Dark color speckles throughout the fabric are expected for the color Natural.
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
• Glass material
• Volume: 10.5 oz. (311 ml)
• Height: 3.4″ (8.64 cm)
• Diameter: 3.2″ (8.13 cm)
• Blank product sourced from the United States
Disclaimer: Not dishwasher or microwave safe. Hand-wash only.
• 100% cotton face
• 65% ring-spun cotton, 35% polyester
• Front pouch pocket
• Self-fabric patch on the back
• Matching flat drawstrings
• 3-panel hood
• Blank product sourced from Pakistan
Disclaimer: This hoodie runs small. For the perfect fit, we recommend ordering one size larger than your usual size.
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
Keeper’s Quest Brands is driven by a passion for discovery—seeking out exceptional spirits and bringing them to new audiences with authenticity and purpose. As a dedicated importer, we partner with independent distilleries across Scotland, Ireland, England, and beyond, curating a distinctive portfolio of Scotch, Irish whiskey, gin, and other fine spirits. Each bottle we represent carries a story of craftsmanship, heritage, and place, carefully selected for its character and quality. At Keeper’s Quest, we don’t just import spirits—we champion the makers behind them and invite you to explore a world of remarkable flavor, one pour at a time.
We are proud to partner with Keeper’s Quest Brands! Be sure to check out their selection below.
