A man dressed in a tuxedo with a bow tie, holding a glass of red wine and smiling.

J.W. Kelly

J.W. Kelly was a pioneer of famed bourbons and whiskeys, who crafted his unique blueprint for his whiskey revolution. After settling in Chattanooga, TN in 1866, Kelly created the best American whiskey of his era.

Kelly’s use of old-world pot distillation and custom mixture of corn, malted rye, and barley helped create Old Milford’s unique blend of five, six and eight-year-old barrels.

His brand set the standard of excellence and was very prosperous - not just throughout the South, but also around the world. Now, more than 100 years later, his dream lives on as a world-class spirit with Chattanooga soul.

A bottle of Silver Springs Sweet Rye whiskey in front of a waterfall with water cascading down rocks.
A bottle of Old Milford straight whiskey bourbon placed outdoors on a piece of wood, with a backdrop of trees and a partly cloudy sky during sunset or sunrise.
A blue wooden barrel with a white painted sign reading "J. W. Kelly & Co 1860 Chattanooga." In front of the barrel is a bottle of W. Kelly Melrose amber bourbon, with the label clearly visible.

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JWK Logo hat JWK Logo hat
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JWK Logo hat
$15.50
Dad hats aren't just for dads. This one's got a low profile with an adjustable strap and curved visor.

• 100% chino cotton twill
• Green Camo color is 35% chino cotton twill, 65% polyester
• Unstructured, 6-panel, low-profile
• 6 embroidered eyelets
• 3 ⅛” (7.6 cm) crown
• Adjustable strap with antique buckle
• Blank product sourced from Vietnam or Bangladesh

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
Silver Springs Sweet Rye Logo Unisex classic tee Silver Springs Sweet Rye Logo Unisex classic tee Silver Springs Sweet Rye Logo Unisex classic tee Silver Springs Sweet Rye Logo Unisex classic tee Silver Springs Sweet Rye Logo Unisex classic tee Silver Springs Sweet Rye Logo Unisex classic tee Silver Springs Sweet Rye Logo Unisex classic tee Silver Springs Sweet Rye Logo Unisex classic tee Silver Springs Sweet Rye Logo Unisex classic tee
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Silver Springs Sweet Rye Logo Unisex classic tee
from $10.50
The 100% cotton unisex classic tee will help you land a more structured look. It sits nicely, maintains sharp lines around the edges, and goes perfectly with layered streetwear outfits. Plus, it's extra trendy now!

• 100% cotton
• Sport Grey is 90% cotton, 10% polyester
• Ash Grey is 99% cotton, 1% polyester
• Heather colors are 50% cotton, 50% polyester
• Fabric weight: 5.0–5.3 oz/yd² (170-180 g/m²)
• Open-end yarn
• Tubular fabric
• Taped neck and shoulders
• Double seam at sleeves and bottom hem
• Blank product sourced from Honduras, Nicaragua, Haiti, Dominican Republic, Bangladesh, Mexico

Disclaimers: 
• Due to the fabric properties, the White color variant may appear off-white rather than bright white.
• Dark color speckles throughout the fabric are expected for the color Natural.

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
J.W. Kelly Logo Rocks glass
$10.00
Keep it classy with this elegant rocks glass. Ideal for whiskey and cocktail lovers, it features a classic style and is made from sturdy, quality glass.

• Glass material
• Volume: 10.5 oz. (311 ml)
• Height: 3.4″ (8.64 cm)
• Diameter: 3.2″ (8.13 cm)
• Blank product sourced from the United States

Disclaimer: Not dishwasher or microwave safe. Hand-wash only.
Whiskeytown logo with ornate gold design, black background, and text welcoming to Chattanooga, Tennessee.

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Historic black and white photo of a man with a mustache seated, dressed in 19th-century formal attire, with an ornate background.

James Watt (J.W.) Kelly was the founder of J.W. Kelly & Co and Deep Springs distillery, which were established in Chattanooga in 1866. His empire expanded to include: tobacco, domestic and international wine and spirit imports, and a vast amount of real estate ventures across several states.